Readers of this blog may have already seen my post about getting easy search engine traffic from public events.
The premise is simple, build a page around a massive event like a big sports match or in this case the Melbourne Cup. I decided to repeat the Melbourne Cup strategy as I consult for a website in the racing industry.
This time I took it a little further and put up three pages, one based around keywords for Melbourne Cup Streaming, one for Melbourne Cup Replay and one for Melbourne Cup Results. Each page had minimal text content but each did have precisly the content users were searching...
